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I was recently in Milwaukee and came across J Wray rum, apparently this is the new replacement for Appleton Special? I read about it online but some of the articles are more than a year old. Where I live we still have Appleton Special. Curious what others are seeing on shelves in their neck of the woods.
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I was at my preferred purveyor of fine adult beverages north of you yesterday (Appleton, WI... yep, Appleton), and the J Wray label caught my eye. It includes a neck tag explaining that this is new branding for Special. I did not notice if there was a corresponding change in Appleton's White label on their shelf yet.
TuffGong,
J Wray (the company) has tried several times to re-brand itself in the US market especially it's higher end aged stuff. Not sure I agree with the change as I have loved the Special labels for years.
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On the rocks,the appleton 12 year old is hard to beat and the price is reasonable at around 35 bucks.js,,:)
It's also good enjoyed on THE rock as well.
Yes the aged Wray & Nephew rums are very good. They have several offerings at the Gift Shop at the Estate that I don't see in stores, and prices on all their products seem lower even than the Duty Free at the airports.
I like the Special neat, gives a good twang or mixed with tonic water and a slice of lime on ice, best of all with Pineapple, Grapefruit and Orange juice (fresh squeezed if possible) with 3 or 4 fingers of Appleton layered on ice. Call it the "Irie Dread" in a blender it's an "Icy Dread". They also make the World Famous Overproof, the most consumed Rum in Jamaica!!
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