According to people who hang out there, It is a large bar/restaurant (one guy said possibly a strip club). It is constructed using old-school Jamaican construction techniques (this from Slinky) - ie; cedar poles planted deep in the sand, hardwood framing members, thatch roof.
I was also told by some that the existing vendors will be accommodated on the new site.
It looks pretty cool and should be a good addition to the beach.
