The largest item on the Negril visit budget is the accommodations. No way one can pay for that in $JMD. All accom in Negril is in $USD. So there's no escaping the approximately $100USD to $144CDN conversion.
But its not going to change, rooms will always be in $USD.
So, Canucks will either just pay more, shorten their stays or not go at all. Two of my friends who prefer Jamaica are going to other Caribbean spots this winter due to the $ issue. If the $CDN stays low, Negril will notice fewer Canucks.
Since the $CDN is correlated to the price of oil and the management of the Canadian economy, it will remain low until oil goes up and current fiscal management and policies improve.
Thems the facts. : (