Hi, my husband and I in our mid 60's with 2 adult daughters took our first trip to Jamaica this past January, and we stayed a week at Coco la Palm. It was absolutely fabulous, and after checking out all of the other hotel choices we "almost" picked, we felt we had made the best choice. We stayed beachfront, which is more expensive, but right on the sand. We loved it so much that my husband and I are taking another couple with us to Coco next January, and already have our beachfront rooms booked (the first 2 rooms we wanted were already booked over a year in advance). Of course, off the beach within the resort is great too, and less costly. We absolutely loved the hotel! You can stay in the newer portion which in our opinion is a little "vanilla" even though newer and fresher. We go for character and flavor above all, and that's what we got when we stayed in the Coco Villa #532 - our own patio on the beach, enough room for the 4 of us, just heavenly. People were wonderful, beach the very best, plenty of trees for shade. This is our new yearly "go to" place! However, teh wifi was really sporadic, which was a bother. Wherever you stay will probably be great, as there are lots of great little hotels along the beach, all depending on your budget and personal preferences. Cliffs are great to visit, but we wouldn't stay there (although many would beg to differ...) Negril is such a diverse and beautiful place, there is "just the right place" for everyone! Enjoy your trip!