Directly from the government, they have extensive plans:
Thanks for your feedback and for visiting Negril. We love sharing our piece of paradise with you, and understand the importance of ensuring smooth and efficient road access. I am aware that the Government is actively pursuing several road rehabilitation programs as we speak, including the Mobay bypass road (Works have already begun), The Lucea and Hopewell bypass roads (in the design stage). We are also doing rehabilitation works on sections of the West End road to open up that corridor further and facilitate the expansion of the resort town. The Prime Minister announced a massive island wide road repair program which will benefit the road to Negril. Thanks again for choosing Negril and we hope to have you back again (on our improved roads too). One Love