I lost my long reply because the page would not load. Aaarrrggghhh!!! To recap... I've been going to Negril for 25 years now. I learned early on - after several trips in a year - that longer, less frequent trips worked best for me. I very quickly worked up to 2, then 3 weeks every summer w/ extra shorter trips (one week) when feasible. Some years I'd do 2-3 weeks in the summer w/ another 10 days at New Year's & maybe a spring break or Thanksgiving. What really works best for me is a long stay in the summer. I used to do a long stay, fly home for a week or so & then go back for another few weeks. Of course, fares were low then. Anymore, I go for as long as I can in the summer. Last year it was shorter than usual because I had a home remodel scheduled. This year, 7 weeks. For me, if I'm not staying for 5-7 weeks in Negril in the summer, it just doesn't feel right.