The North Coast is beautiful-I've never stayed in Runaway put been near it a few times-Its a different than Negil thats for sure-Not as busy and built up-and the vibe is way more chill...If you like all the hustle and bustle that 7 mile brings than it may be a little too slow for you-but then again, thats what some people are looking for..I dont know how long you plan on staying-but maybe could spend 3 nites in Runaway-and if you really like it stay-or else get a transfer to Negril and find a place there for the rest of your stay...If you really want to relax and have a beautiful beach all to yourself (for the most part) check out Duncans Bay-One of my favorite beaches in Jam and love to stay there when am in the area on the North Coast