I truly enjoy reading a first timer's trip report especially seeing (Jamaica or Negril) with a fresh set of eyes. It is mainly because I marvel at how the "likkle tings" captivate and enthuse them when, perhaps, I sometimes have a more jaded view having gone so many times.
I especially love to read about the first time a visitor ventures out of the Negril "comfort zone" and goes to places like Black River, Mayfield Falls or exploring the caves at Roaring River etc.. There is more to Jamaica than Negril although Negril does have some very good points.
I think a lot of people peruse the board looking for familiarity with their trip experiences. This way they can help a future traveler avoid any mistakes that they may have made. Of course, everyone considers themselves to be a expert (even after only one visit!)
What this board does quite effectively is to help promote those businesses that are getting it right and allowing people to point out deficiencies when they exist without bashing. After all, you can't judge a poster by the quantity of postings but only by the quality. Some people have twice as much to say with only half as much information.
Peace and Guidance