Fisher Branch is a small town I grew up in.
First trip to Negril was in 2010 (yes, I know that makes me a relatively young pup on this board amongst all you wiley veterans) and we stayed at SeaStar. Somehow during the stay I became known as Fisher Branch to Chris and others. 2 years later we were back at SeaStar and soon after arriving as I'm walking to the bar Chris yells out across the dining area "Fisher Branch" and that was it. Decided that would be my Jamaica/Negril name. Works great for the guys on the beach as well. They ask what my name is and I tell them Fisher Branch.